The best creative free-lance talent
within your budget®
Linick Building • PO Box 102 • Middle
Island, N.Y. 11953-0102 U.S.A.
Ph: 631/924-8555 Fax: 631/924-3890
E-mail: CCA4DMCOPY@att.net or
Thanks for your interest in our
creative copywriting, circulation promotion, and advisory
If we were sitting face-to-face, chatting in your
office, you'd ask me questions. Let me try to answer a few of
those questions right here.
Many publishers and direct marketers are realizing
that simple solutions can't continue to work in today's rapidly
changing . . . overcrowded . . . and fiercely competitive
When your responsibilities involve outsourcing—the
planning, development, and evaluation of direct marketing,
publishing programs, you'll want to tap into our creative
backup of experienced, professional writers, corporate/PR
communications consultants and publishing experts.
DO YOU HAVE EXPERIENCE IN MY
Whether you sell to consumer or
business, industry, professionals, i.e., corporate
executives, technical managers, purchasing agents,
engineers, etc; or through direct response methods, you
can be certain many of our 5,500+ specialists have
experience dealing with your type of
publications/catalogs and related informational
On a few rare occasions, we had to go outside our
membership database to solve a client's problem. If we can't
help you find the right solution— you're in big trouble. But,
all kidding aside, we know a few genius copybusters to call
should we need them.
We have been ghosting for Ad
Agencies and Publishers since 1968. Just take a look at our
roster and testimonials.
About half of Madison Avenue's best creative shops and major
publishing houses hire our free-lance
WHAT TYPES OF PROGRAMS HAVE YOU
We develop successful direct response campaigns for
a wide variety of Direct Marketers (DM) /Direct Response
Advertisers, including Association, Club, Membership
Organizations . . . Catalog (consumer) and/or Retail
Outlets . . . Catalogs(Business-to-Business) . . . Educational
(Seminars, Schools, Colleges) . . . Financial DM (Bank,
Insurance, Investment) . . . High Tech/Artificial Intelligence
. . . Mail-Order Co’s. . . Non-Financial Services Marketers
(Utilities, Healthcare, Pharmaceutical) . . . Fundraisers
(Charitable, Cultural or Political) . . . Office Equipment,
Electronics, Computer DM . . . Other Manufacturer and
Industrial Marketers . . . Package Goods DM . . . Publisher and
Directory DM . . . Tourism and Travel DM . . . (Note: for
additional types of service headings ask to see the COMPANY
SERVICES checklist and MARKET/INDUSTRY SPECIALTIES covered by
our 5,500+ members.)
HOW DO YOU QUALIFY YOUR
Membership does have its privileges. Each
professional DM COPYWRITER, and CREATIVE CONSULTANT has
been prequalified. Our twelve person board of directors,
consisting of top industry leaders, reviews each person's
references, testimonials, creative portfolio, awards—
first— to qualify each candidate for induction into the
elite ranks of his/her peers.
Members are given assignments by matching up a
client's budget, deadline needs, and level of expertise
required to achieve desired results. We guarantee your
satisfaction. Minor revisions are free of charge and guaranteed
to please you.
WHAT TYPES OF ASSIGNMENTS DOES CCA
We have leading specialists covering practically
every field. In answering this question, one member writes,
"About 80 percent of my business is writing direct mail and
sales brochures for publishing clients.
"The rest involves creating a wide assortment of
marketing communications materials, including space ads,
informational booklets/pamphlets/ product guides,
capabilities/product/service/ brochures, case histories,
catalogs, collateral materials, data/spec/sell-sheets,
exhibits, manuals, monographs, newsletters, feature articles,
audio-visual presentations, film and videotape scripts, press
releases, strategic business plans, annual reports, circulation
promotions (renewals, gift subs, inserts), speeches, and
maximum response sales letters.
specialty is my ability to write clear, credible,
persuasive copy about a wide range of products and
services—from the mundane to the highly
"I am able to quickly grasp complex marketing
problems and understand sophisticated technologies. Clients
appreciate the way I'm able to communicate with graphic
DP professionals, and other specialists—ask
intelligent questions, and speak their language."
From a simple one-page sales letter to implementing
a major campaign roll-out—you can depend on us to complete your
project on target, on time, on budget and
to your complete satisfaction.
HOW CAN I GET SOUND, PROFESSIONAL
WITHOUT LEAVING MY
Ideally, any one of our leading consultants can
provide you with custom solutions to pressing direct
marketing problems. For example, we provided advice-by-phone
and in person, to four divisions of the former
GRUMMAN CORP. One such division was GDSI, a
Each year we take on a few new clients who can
really benefit from our creative expertise.
As DM consultants, we audit . . . question . . .
inform . . . troubleshoot start-up campaigns . . . suggest new
strategies . . . percolate innovative concepts. CCA offers you
professional copy/counsel to assist your firm in
achieving profit and market-share breakthroughs,
using proven direct response marketing methods.
you can hire or rent our leading direct response
authorities on an hourly, per diem, or per project fee
basis—by phone, mail, facsimile transmission, and when
necessary, in person.
HOW DO YOU GUARANTEE YOUR
We guarantee your
return-on-investment will be greater than before as we
zero in on selected market segments with pinpointed
accuracy. You'll receive the competitive edge
you need to survive and prosper in today's tougher
Call us when you need measurable, outstanding
results. One member, who's booked three to six months in
advance, brainstorms with clients in developing cost-effective
strategies to sell more books and services.
So give us advance notice. We'll reserve time for
one of our leading specialists to analyze what you need to know
about your customer database—what's working, what isn't, and
HOW DO I HIRE CCA TO COMPLETE AN
Putting CCA to work for you is real easy. Just fill
ORDER FORM. Or if you prefer, tell us what
products/services you want to sell. What is your best price and
offer? Who is your best prospect? What is your most appealing
product(s) advantage? Send us the brochures, catalogs, control
packages you would like us to beat—in short, all literature
to give us enough background information to write response copy
Use the enclosed order form as a guideline. Don't
worry about organizing everything—we'll be happy to do that for
you. If we have any questions, we'll phone you.
Also, when you ask us to go to work for you, send us
a purchase order or letter of authorization along with the
signed copy of our order form. With this go-ahead, we'll write
the assignment for you and you’ll receive your copy and/or
critique on or before the deadline date. Remember, our work—at
all times—is guaranteed to please you.
WHAT TYPES OF FIRMS RETAIN YOUR
Over 1000 companies (one-person businesses to
conglomerates) and dozens of publishers, advertising and public
relations agencies have relied on our full creative backup and
consultative services for 30 years. Our members have sold
practically every publishing product/service from A to Z . . .
getting bankable results from business-to business,
educational, industrial, medical, consumer and non-profit
We are ready to answer your questions, help you
solve your pressing problems and meet your marketing
objectives. For our prompt recommendations, fill in and mail
the order form today.
P. S. Everything you need to know, on practically
every phase of direct marketing/publishing and its applications
can be yours when you tap into CCA's 25,000 leading specialists
in over 1,450 fields. We are flexible, cooperative, helpful and
can work within most budgets. We’ll make life easier for you
and help you do your job better. Could we be fairer than
Ph: 631/924-8555 Fax: 631/924-3890 E-mail: